Relocation.com Hires New Vice President To Help Partners and Advertisers Reach Valuable Moving Audience
FOR IMMEDIATE RELEASE
Denker also will head up Relocation.com?s growing online media sales efforts, working closely with both agencies and advertisers that want to reach the emergent consumer audience available at Relocation.com and across the company's other online properties. As one of the Internet's leading Web sites focused on reaching movers, Denker will be charged with helping advertisers reach this valued audience at a key juncture in the moving process.
"Our business has undergone tremendous growth in the last year. Steve will help us to serve our expanding customer base and to accelerate our goal of garnering more consumers to work with us as the most trusted resource for moving services," said Greg Hebner, chief executive officer, Relocation.com.
Denker will report to Hebner, who joined Relocation.com in 2007 from Move Inc., where he spent five years as both the president of their Welcome Wagon business unit and a senior vice president of their consumer division. Relocation.com was founded in 2000, by online moving industry pioneer, chairman Sharon Asher.
"The Relocation.com team has done a remarkable job creating a valuable service that helps consumers during this important life event. I am looking forward to both helping further build out our online presence and to assisting advertisers reach this valuable consumer audience," said Denker.
Prior to joining Relocation.com, Denker was director of sales and partnerships for Primedia Inc.'s Consumer Source division. There he was responsible for developing targeted marketing strategies by creating relevant advertising and content partnerships across eight web properties and 112 print publications for one of the largest apartment and real estate media companies. Working with leading online properties that attracted millions of monthly users, such as www.apartmentguide.com, www.rentals.com and www.rentalhouses.com, Denker managed all media sales and implemented a cross platform sales and marketing strategy, incorporating online, print and display advertising packages throughout various campaigns for leading brands and advertising agencies.
Previous experience includes various marketing and program management positions at both The Coca-Cola Company and ARAMARK Corporation's Sports and Entertainment Division.
Return to Press Center